Reclaim Social for Animals

Social media can be overwhelming. Every day there are heart wrenching stories circulating, and in...
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Volunteer Social Media Policy Example

Volunteer Social Media Policy At KC Pet Project, our volunteers are a part of a team that is...
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Creative Marketing Promos – Shelter Style

Social media continues to play a huge role in helping pets find homes, and every week a different...
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Animal Shelter and Rescue Content Marketing Bootcamp

By Jane Harrell, President of ’cause Digital Marketing and co-owner of Working with Dog and...
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The Power of Asking for Help

By Jane Harrell, President of ’cause Digital Marketing and co-owner of Working with Dog and...
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What’s up with voice search? New Voice-Search Tech Is Changing The Ways Pet Owners Find You

By Jane Harrell, President of ’cause Digital Marketing and co-owner of Working with Dog It’s...
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We serve as a clearinghouse of information related to using social media at an animal shelter or rescue group;

We tap into the brains of the many individuals who manage social media for animal shelters and rescues around the country and share their knowledge for others to learn from; and

We help those who work at animal shelters and rescue groups (who may have limited resources or bandwidth) to use templates and pull from other resources, so that they can focus on saving lives through social media instead of trying to draft up policies, templates, or other things that may get in the way.

What’s New On Social Media for Animals:

Reclaim Social for Animals

Reclaim Social for Animals

June 4th, join the #ReclaimSocial movement to #ReclaimSocialforAnimals! Whether you’re a shelter or a rescue, an organization raising awareness about the issues impacting companion, wild and/or farm animals, consider this to be your official invitation. Learn more here and spread the word.

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Animal Shelter and Rescue Content Marketing Bootcamp

Animal Shelter and Rescue Content Marketing Bootcamp

I recently had the amazing chance to tour with the HSUS and ASPCA through Oklahoma for the HSUS’s state training program. The experience was… absolutely inspiring and reinvigorating. It also gave me an excuse to create a lesson plan and social media marketing bootcamp course specifically for AWOs – what I wished I’d had back when I started out.

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The Power of Asking for Help

The Power of Asking for Help

Hey everyone. You may not know this, but I’m a 16 year veteran of the animal welfare industry. As such, when Sarah and I first talked about this Social Media for Animals website, we talked about how we could help others get is, but also STAY IN this space. Frankly, we’ve seen far too many bright young minds leave the industry because of lack of help, opportunity and, often, hope.

So I wanted to share this with you. A recent and deeply personal piece about the power of how and when to ask for help. Trust me, I’ve learned this lesson over and over again—most recently when I threw my back out.

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