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Creative Marketing Promos – Shelter Style

Creative Marketing Promos – Shelter Style

by Sarah Barnett | Mar 4, 2019 | Animal Welfare News, Resources and Templates, Tips and How-Tos

Social media continues to play a huge role in helping pets find homes, and every week a different story seems to go viral. But that means shelters and rescues are having to get more creative in their marketing efforts. If you’re stumped on marketing ideas, check...
The Power of Asking for Help

The Power of Asking for Help

by Jane Harrell, President of 'cause Digital Marketing | Aug 4, 2018 | Animal Welfare News, Resources and Templates

By Jane Harrell, President of ’cause Digital Marketing and co-owner of Working with Dog and Social Media for Animals Hey everyone. You may not know this, but I’m a 16 year veteran of the animal welfare industry. As such, when Sarah and I first talked about...
What’s up with voice search? New Voice-Search Tech Is Changing The Ways Pet Owners Find You

What’s up with voice search? New Voice-Search Tech Is Changing The Ways Pet Owners Find You

by Jane Harrell, President of 'cause Digital Marketing | Mar 13, 2018 | Animal Welfare News, Tips and How-Tos

By Jane Harrell, President of ’cause Digital Marketing and co-owner of Working with Dog It’s official, computers now talk back. More importantly, with the sudden explosion of voice-search technology like Siri, Google Assistant, Alexa, Bixby and Cortana, it’s...
Why did I read the comments?

Why did I read the comments?

by Sarah Barnett | Mar 8, 2018 | Animal Welfare News, Resources and Templates, Tips and How-Tos

Why did I read the comments? Moderating a Facebook page for any brand can be a headache at times. Sometimes what seems like the most foolproof post can backfire, and we all have days where our judgement isn’t the best (see 29 of the Biggest Corporate Brand Social...
Hurricane Harvey Social Media

Hurricane Harvey Social Media

by Jane Harrell, President of 'cause Digital Marketing | Aug 26, 2017 | Animal Welfare News

Our thoughts are with all those in the path of Hurricane Harvey. Below are the latest Facebook and twitter posts of shelters and groups impacted by or helping with animal rescue. Please consider retweeting them and spreading the word to help them and to let others...
What is Social Media for Animals?

What is Social Media for Animals?

by Jane Harrell, President of 'cause Digital Marketing | May 2, 2017 | Animal Welfare News

What is Social Media for Animals? Social Media for Animals has several goals: To serve as a clearinghouse on information related to using social media at a shelter or rescue. Tap into the brains of the many individuals who manage social media for shelters around the...
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