by Sarah Barnett | Feb 4, 2020 | Resource Features, Tips and How-Tos
So you want to be all hip and hop on the gif train? Well, to no one’s surprise, the incredible folks at KC Pet Project are already there and are willing to share their wisdom. Katie Grissum shared how the organization started their account, from pixels to gifs so to...
by Sarah Barnett | Mar 4, 2019 | Animal Welfare News, Resources and Templates, Tips and How-Tos
Social media continues to play a huge role in helping pets find homes, and every week a different story seems to go viral. But that means shelters and rescues are having to get more creative in their marketing efforts. If you’re stumped on marketing ideas, check...
by Jane Harrell, President of 'cause Digital Marketing | Aug 4, 2018 | Resource Features, Resources and Templates, Tips and How-Tos
By Jane Harrell, President of ’cause Digital Marketing and co-owner of Working with Dog and Social Media for Animals I recently had the amazing chance to tour with the HSUS and ASPCA through Oklahoma for the HSUS’s state training program. The experience...
by Jane Harrell, President of 'cause Digital Marketing | Mar 13, 2018 | Animal Welfare News, Tips and How-Tos
By Jane Harrell, President of ’cause Digital Marketing and co-owner of Working with Dog It’s official, computers now talk back. More importantly, with the sudden explosion of voice-search technology like Siri, Google Assistant, Alexa, Bixby and Cortana, it’s...
by Sarah Barnett | Mar 8, 2018 | Animal Welfare News, Resources and Templates, Tips and How-Tos
Why did I read the comments? Moderating a Facebook page for any brand can be a headache at times. Sometimes what seems like the most foolproof post can backfire, and we all have days where our judgement isn’t the best (see 29 of the Biggest Corporate Brand Social...
by Brittany Muscato | Aug 4, 2017 | Tips and How-Tos
How Google-able Are You? For those of you who have dreams about being on the first page of Google, search engine optimization (SEO) is your ticket there. Technically speaking, SEO is the process of maximizing the number of visitors to a particular website by ensuring...
